Description: Advertising Concept Book : Think Now, Design Later: A Complete Guide to Creative Ideas, Strategies and Campaigns, Paperback by Barry, Pete, ISBN 0500292671, ISBN-13 9780500292679, Brand New, Free shipping in the US A former advertising designer at Ogilvy London counsels advertising professionals on how to make a successful ad by focusing on its basic messages rather than its special effects, in a guide that covers such topics as copywriting, media strategies, and the qualities of the industry's most successful campaigns. Original.
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Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
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Edition: 3
Book Title: Advertising Concept Book : Think Now, Design Later
Number of Pages: 296 Pages
Language: English
Publisher: Thames & Hudson
Topic: Advertising & Promotion
Item Height: 1.2 in
Publication Year: 2016
Illustrator: Yes
Genre: Business & Economics
Item Weight: 40.1 Oz
Author: Pete Barry
Item Length: 9.5 in
Item Width: 7.9 in
Format: Trade Paperback