Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners

Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Kellogg On Strategy: Concepts, Tools, And Frameworks For PractitionersISBN13:9780471478553ISBN10:0471478555Author:Dranove, David (Author), Marciano, Sonia (Author)Description:Written For Business Executives And Mba Students, Kellogg On Strategy Is A Practical Guide To Choosing The Right Strategy For Your Business And Applying It Correctly Rather Than Covering The Basics Of Strategy, This Expert Guide Shows You How To Use Strategy Effectively So Your Business Can Succeed You'll Learn To Analyze Your Current Competitive Position, Develop The Perfect Strategy To Match Your Goals, And Apply That Strategy Thoughtfully And Effectively Inside, You'll Find Expert Guidance On: * Measuring Your Firm's Competitive Advantage * Analyzing Opportunities And Threats In Your Industry * Responding To A Competitor's Strategy And Pricing * Coping With Entry Into New Markets * Positioning Your Firm Against The Competition * Developing A Sustainable, Long-Term Competitive Advantage * And Much More Binding:Hardcover, HardcoverPublisher:WILEYPublication Date:2005-07-01Weight:0.92 lbsDimensions:0.89'' H x 9.4'' L x 6.32'' WNumber of Pages:234Language:English

Price: 25.93 USD

Location: USA

End Time: 2025-01-01T09:51:06.000Z

Shipping Cost: 0 USD